Email marketing is one of the popular technique for promotions and marketing. Every day, millions of email messages are sent by different people around the world. These messages can be about products, services, or brand. However, 90.4 percent of all email sent is categorized as spam, according to the security vendor Symantec.
1 out of every 1.1 email messages are classified as junk. Spam has unsolicited messages typically sent through email. The word is coined by Monty Python after the luncheon meat brand Spam. This type of messages is flagged by web mail services because of its unsafe content.
The way it is written can be commercial in nature. It may contain disguised links which appear to be for similar to popular websites. However, it is unsafe because the links may lead to phishing web sites or sites that host malware. A lot of email spam messages also include malware as scripts, as well as other executable file attachments known as Trojans.
This type of messages can be reported by email users. A spam complaint occurs when the recipient clicks on the ‘report spam’ button in the program.
The authorities and other IT analysts gave a warning to email users about spam messages. Some fraud activities are using this method to fool people. Various scam incidents such as phishing, illegal transaction, and illegitimate recruitment opportunities have been reported.
Email job fraud
Even if spam usually categorized in junk email, there are many people being victimized by this trick. Email benefits both employers and workers. For aspirant job seekers, it is a significant way to send an application to recruiters and human resource organizations. It is also an easier and quicker way to send a message and still maintain a formal tone of communication.
However, there are fraudsters lurking around the web and use email to their advantage. They send fraud emails to people that act as a bait. Once the people click the link or content of the message, they may be led to phishing websites or malware.
Email has changed the game for online criminals and hackers. They are using email services like Yahoo and Gmail to connect with thousands of people at once. There are also instances that they can retain the anonymity of the message.
People behind this crime this type of scam use a familiar company name or create their own. They compose a message that appeals to their targets. They attach spam links on emails redirects to that redirects the victims to bogus websites. People should be vigilant with email scam because it could trick them into divulging personal and sensitive information. The information that criminals get can be used for other fraudulent activities or other purposes.
You may receive an email from recruiters that invite you to apply for a job opportunity. It can be an attractive proposition but make sure to read the content thoroughly. It is better to review the whole content of the message and check the legitimacy of the job offer. Do this before complying with the requirements or give out any personal information.
By: elisha kim
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